Leveraging cutting edge video projectors combined with state-of-the-art operating systems, EchoLight brings video viewing into the subway.
From a projection cabinet installed on the inside of the subway car, EchoLight projects video content through the window onto the tunnel wall transforming it into a television-like screen.
The video below is taken from field-testing demonstrations of the EchoLight.
A visual media experience is more engaging than printed advertising and with audio media synchronization the experience is further enhanced to provide superior impressions.
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*Estimates based on one projector
Advertising options are limited only by budget and video media is fast becoming the medium of choice for advertisers even in public areas.
Compelling video creates a memorable subway experience and makes riders into viewers.
Blue tooth-enabled audio streaming provides riders with a full viewing experience.
With 100,000 daily commuters, the 42nd Street Shuttle provides a highly valued viewership to advertisers.
Wireless streaming of video allows for content to be tailored to time of day, day of the week or other factors for discrete targeting.
Question, queries or just plain excited about what you see? Contact us for more information.